Nathalie has been actively involved in Québec’s vibrant cultural and event sector for over 20 years. She was most recently Director General Marketing & Communications for the National Film Board of Canada. Either as a consultant or as the head of marketing, Nathalie has brought her skills and leadership to many of Québec’s most successful cultural events and organizations. These include the Montreal Jazz Festival, the FrancoFolies de Montréal, the Montreal Highlights Festival, the Montreal Symphony Orchestra, the Montreal Museum of Fine Arts and the Just for Laughs Festival among others. She has worked with a wide range of clients including L’Oréal, Kia and Nestlé.

Nathalie is a graduate of Sherbrooke University with a degree in Arts and Communications and of the HEC’s professional program in culture and event marketing where she now teaches a course on the “Marketing management of financial resources in cultural organizations”. She is also the co-founder of the Event Management Institute based in Montreal – a collective of multi-disciplinary experts providing learning and training programs as well as best practices in event management.

Nathalie’s deep experience in cultural event marketing is an asset to Headspace Marketing’s clients wishing to build their brands in Québec by tapping into uniquely Québécois sponsorship activation opportunities.