

Quebeckers love all things Nordic.
We announced the grand opening of IKEA's new Quebec City store by adopting the Scandinavian accent in French.

Québec-born Laurent Duvernay-Tardif is a professional football player with the Kansas City Chiefs and a recent graduate of McGill University's medical school.
He's also GoDaddy's endorser in Québec helping to further build the brand's equity and encouraging Quebeckers to build their own website using GoDaddy's tools.

Each year, SiriusXM invests close to twelve million dollars in Canada, with almost half in Québec to support, celebrate and give visibility to local artists.
We leveraged this program to make SiriusXM’s subscription marketing efforts more effective.

Meal kits provider Chefs Plate needed to tell its story in Québec.
Well-known actress Bianca Gervais delivered it in a locally relevant way.

After discovering the joys of camping in Canada, a couple from France created Huttopia in 1999.
In 2015, Huttopia opened its first Nature Getaway in Sutton, Québec.
We invited Quebeckers to disconnect and discover their true nature.

Cystic fibrosis is the most common fatal genetic disease affecting Canadian children and young adults. There is no cure. However, it can be detected early through newborn screening which can make a significant difference in the quality of life of people living with CF. Québec was the only province that did not conduct newborn screening of CF.
We created a public service campaign aimed at mobilizing the community to demand such a program. It succeeded.